Client
  • More Etc. Typemakers
Year
  • 2020
What
  • Identity
  • Imagery
  • Illustrations
Role
  • Art Direction
  • Illustration
  • Graphic Design

More Etc. Typemakers – Visual Identity

More Etc. Typemakers is a Swedish independent type foundry run by me, Robert Samsonowitz. After more than 20 years as a graphic designer and art director I finally added a type design department to RBRT/CRTV.

Having primarily worked in the music industry, designing fonts for my own assignments and projects was a natural step in my graphic design endeavors. Moving on to designing commercial typefaces was a logical second step.

With a soft spot for punk aesthetics and everything odd, gritty and human, More Etc is engaged with the intention to bring typefaces with spirit, personality and distinction into this world.

The assignment included logotype design, illustrations, social media assets and imagery showcasing the fonts.

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