Colosso Typeface Identity and Marketing

Client

More Etc. Studios

Year

2024

What

Type Design
Usage Imagery
Font Identity
Marketing Content

Role

Art Direction
Illustration
Graphic Design

Identity & Marketing Materials for the Colosso Font Set

“Forever Against Monotony”.

Introducing ‘Colosso,’ a carefully crafted collection of all-caps display fonts that defy conformity. Emphasizing authenticity, passion, and personality, ‘Colosso’ is the ideal choice for creatives who won’t settle for the ordinary.

This font set includes four fonts that channels the DIY aesthetics of classic punk flyers, drawing inspiration from the rich tradition of transfer lettering and vintage printing techniques. ‘Colosso’ is a tribute to the human imperfections inherent in handcrafted printmaking – a purposeful departure from the sterile precision of computer-made fonts.

With support for over 280 languages, exciting opentype features, and an impressive 1,844 glyphs per font, the ‘Colosso’ font set is a valuable asset in any creative’s toolbox.

This assignment included type design, illustrations, various usage imagery with made-up content, marketing design, and designing the general font identity.

Diverse Textures for Versatile Design

Colosso is a curated collection of four distinct typefaces, each crafted to elevate your design projects with a unique blend of texture and style. From sleek and slick to weathered and eroded, these fonts offer a spectrum of visual experiences tailored for different design needs.

OpenType – Advanced Contextual Alternates

Each of the four fonts offers 8 variations for every letter, number, and select punctuation mark. Activating the Contextual Alternates feature in your OpenType-friendly application triggers a feature that cycles through classes of vowels, consonants, numbers, and marks, replacing characters with alternates in a continuous sequence. This results in a sense of randomness and authenticity.

Multilingual Support – Latin Plus

Colosso is 100% Latin Plus compatible, supporting over 200 languages. This font family is your truly global companion in loud and vivid creative expression.

Each font includes a whopping 1,844 glyphs!